March 17, 2021
By now, you probably already know that Linkedin is a great place to generate leads. And publishing valuable content on the platform positions you as an authority in your industry, so you started writing content.
You spent hours researching, writing, and editing. Finally, your article is ready for publishing. Beaming with excitement, you clicked “post”. A few minutes later, you checked again hoping to see some likes and comments. Unfortunately, there is none.
Here’s the thing… If you’re not getting views on your LinkedIn posts, then you’re missing out on thousands of potential leads. The good news is that you can boost your engagement rates with just a few tweaks.
Follow these tips to write Linkedin posts that attract views and engagement - https://socialspeaknetwork.com/6-easy-tips-to-make-your-linkedin-posts-standout/
March 10, 2021
Today's podcast discusses remarketing ads or retargeting ads. Specifically, we're going to be focusing on Facebook, however, this also applies to Google or any other ad network that you're on, as long as you have that tracking code on your website, that then tracks what people have been doing with either the ads, or with your website once they get there.
First of all, why should you have retargeting ads for your marketing?
There are five main reasons that I think of when it comes to remarketing ads. These include:
- Brand Awareness
- Create more qualified leads
- Show Your Audience Compelling Content that Aligns with Their Interests
- Automate and Streamline Upsells and Sales
- Increase ROI with Retargeting Ads
Read the blog at: https://socialspeaknetwork.com/5-benefits-to-running-remarketing-ads-on-facebook/
March 9, 2021
In our most recent podcast, we interview G. the Creative Director at B.Co Agency.
With over 11+ years in design and creative visuals, I have been able to study and learn the creative industry and the impact of having proper marketing tools. With my role as the Producer and Creative Director at B.Co Agency, it is my mission to continue to study, learn and produce for companies big and small to help their clients take action! My goal is to produce visual tools that can exponentially grow the company’s byways of video marketing.
Learn more today at https://socialspeaknetwork.com/how-important-is-video-marketing-we-ask-the-experts/
March 3, 2021
For most people, Pinterest is nothing but a big visual search engine. It is a platform users turn to when looking for DIY projects to tackle, put-together outfits to wear, or recipes to make. But a lot of people fail to realize that Pinterest also provides a great opportunity, not only for businesses but also for healthcare providers and organizations.
Pinterest isn’t the first platform you’d think of when promoting your practice, but it can introduce your practice to a whole new audience. Plus, it can help you drive traffic to your website, generate leads, and even attract new patients. So if you’re still not using Pinterest for your healthcare practice, now is the best time to get started. Here are 6 ways to use Pinterest for your healthcare marketing plan.
Learn more at https://socialspeaknetwork.com/6-ways-to-use-pinterest-for-your-healthcare-marketing-plan
February 24, 2021
We are always talking to you about planning out your content, the importance of having a content calendar, researching your keywords, and it all comes down to consistency. With digital marketing, consistency is king, and this goes hand-in-hand with your social media posts. If you are trying to grow your social networks and you Google how to increase, or how to grow your Instagram followers or your Facebook likes, one of the first things that come up is consistency.
Learn more at https://socialspeaknetwork.com/content-consistency-is-king/
February 17, 2021
Tiktok is a video-based social network that allows users to create and publish short videos. The app has been downloaded more than a billion times worldwide and is now considered the trendiest social media platform. Some of you might be rolling your eyes right now, thinking it’s not suited for you. Sure, it isn’t a serious platform. But as of now, it’s the social media platform with the most opportunities to go “viral.”
It provides a great opportunity for you to build a solid online presence and position yourself as an industry expert.
Read the full blog at https://socialspeaknetwork.com/tiktok-101-6-tips-for-healthcare-professionals-and-organizations/
February 10, 2021
In this podcast, we are going to be diving into some tips and recommendations that we follow for punctuation, mechanics, and general style guides for your digital content creation.
We’ve found over the years that there are a lot of different preferences for writing styles online, and though you want your voice to reflect your brand and speak to your target market, there are some things that we consistently see businesses doing online that they potentially shouldn’t be doing.
We are focusing on websites, blogs, and social media, rather than white papers, research articles, and other technical guides. However, many of the points discussed can be brought into this type of writing, as well. Also, it is important to note that digital content does differ drastically from print, scholarly articles, and research.
Additionally, this isn’t a complete guide, but top tips to step your writing up a notch.
You can read the full blog at https://socialspeaknetwork.com/punctuation-and-writing-styles-best-practices-for-digital-content/
February 3, 2021
Let’s face it. Most visitors won’t buy your products or use your services on their first visit. The majority of them are just looking around. They’re not even sure your offer is what they really need. Just because they aren’t buying anything, doesn’t mean you have to ignore them. Remember, these are potential customers or clients. And it is a good idea to capture their email address and start building a relationship with them.
How? Through their inbox. Having an email list gives you the opportunity to talk to communicate directly with your audience. You can even use it to pitch your products or services. But the question is… How do you build an email list?
Here are some tips to help you get your first 100 email subscribers. Learn more at https://socialspeaknetwork.com/list-building-how-to-get-your-first-100-email-subscribers
January 27, 2021
Today we are going to talk about different ideas for a family practice to build their digital marketing strategy. We will go over - being a resource, being found online, email marketing, website functionality, and lead generation. Learn more at Be a resource https://socialspeaknetwork.com/digital-marketing-tips-for-family-practice
January 20, 2021
You probably belong to at least 3 Facebook groups, right? But have you ever considered creating one for your practice? If not, then you should.
In this blog post, we’ll show you how to leverage Facebook groups for your medical practice.
Read on to discover how to use Facebook groups to support and grow your practice - https://socialspeaknetwork.com/how-to-leverage-facebook-groups-for-your-medical-practice/