January 22, 2020
You’ve heard LinkedIn is important, but is it really?
The short answer is yes.
LinkedIn is a social networking site that allows professionals and business people, regardless of their industry, to connect. With more than 600 million users over 200 countries, it is the world’s largest professional network on the internet. Despite its popularity, many people ignore this platform simply because they do not understand how powerful it can be for exposing and growing their business. Do you have a LinkedIn account? Here are 6 reasons to create one or dust off your long-forgotten one.
Read More and Schedule a Consult at SocialSpeakNetwork.com
January 15, 2020
In this video, we discuss 4 different content calendar for your practice to implement. Having an overview plan for your digital marketing content is key to success. To learn more visit https://socialspeaknetwork.com/creating-your-content-calendar-for-2020
January 8, 2020
January marks a time for new beginnings. Now that 2020 is just around the corner, it’s time to start
thinking about your New Year’s resolutions.
For busy physicians and other healthcare professionals, resolutions to improve medical practice and maintain work-life balance are ideal. But it is also a good idea to include some marketing-related resolutions to your list. After all, the start of the year is the perfect time to set ambitious goals to ensure that your practice is more successful than the last.
Here are 7 digital marketing resolutions you should make this year. Keep these resolutions in mind,
and you could be well on your way towards making 2020 the best year for your practice. https://socialspeaknetwork.com/social-speak-by-bims/
December 18, 2019
In this podcast we review the exact strategy Social Speak uses with their healthcare practices to boost new consultations and build brand loyalty online.
Please view the video at Youtube if you would like to see the screen share - click here to access.
The Social Speak Digital Strategy for Medical Marketing (our Roadmap to Digital Marketing) includes:
- Social Media
- SEO and Physician Interviews
- Landing Page
- Automated Email Follow-Up
The tools discussed in the podcast include:
If you are looking to increase the ROI from your digital marketing in 2020, please reach out to schedule a consultation today! We can't wait to learn more about your practice.
December 16, 2019
Patient’s interest and behavior change during the holiday season. During this time of year, people are usually focused on shopping, office parties, and family gatherings. There may be a significant decrease in the number of patients, but that doesn’t mean that there’s less interest in health towards the rest of the year. Stand out in marketing your practice and boost patient engagement with these holiday marketing tips.
December 3, 2019
In this podcast, we will be talking about how to review and analyze what has worked digital marketing-wise in 2019. It is important to take the time to review what has worked and what hasn't worked, along with making sure your content is attracting the right target audience you are looking for. We dive into Google Analytics, Facebook, Instagram, YouTube, Pinterest, and more!
We also mention this AMAZING tool we have been using for Pinterest called TailWind, it has significantly increased our traffic to our website!
To learn more about this review, visit our blog at https://socialspeaknetwork.com/how-to-review-your-digital-marketing-strategy-for-2019
November 19, 2019
As socially inclined creatures, humans have embraced technology that allowed us to connect with our family and friends. Today, social has become a prominent part of people’s lives.
With over half of the world’s population now active on social media, it’s not surprising that more and more businesses are using social media to reach their audience. Healthcare is no exception.
As a healthcare professional or organization, you need to step up your social media strategy in order to reach your target audience, boost patient engagement, and improve health outcomes.
Learn more on our blog https://socialspeaknetwork.com/5-social-media-marketing-tips-for-healthcare-professionals
November 13, 2019
Having an active social media presence has become mandatory across different industries, even the healthcare industry. Unfortunately, many physicians find social media marketing intimidating.
The way patients approach healthcare today is different than it was a decade ago. Today, social media is the most relevant advertising channel for you and your practice. It is a cost-effective way to increase reach, build credibility, and attract new patients.
Still on the social media fence?
November 6, 2019
In this podcast, we are going to be talking about all things email marketing for health care centers, oftentimes health care centers and clinics are worried about remaining HIPPA-compliant while pursuing email marketing efforts as part of their digital marketing strategy period.
So you need to be aware of the technology that you're using and make sure that you have a signed with the software of your choice. Email marketing is incredible way to stay top of mind with your patients and your prospects.
It allows health care centers to increase the ROI of their digital marketing efforts and build loyalty and trust with those in the community. Please take a look at the video below, and transcript to learn more about how email marketing can be utilized by your clinic in order to reach more prospects, book more appointments and increase the bottom line of your marketing.
Read the transcript for Healthcare marketing at SocialSpeakNetwork.com
October 30, 2019
Love it or hate it, email remains to be one of the primary means of communication. Despite its age, ubiquity, and versatility, most business owners assume that it is one of those things that doesn’t work. Maybe that’s even you and your practice.
Email is actually a great option for marketing and promoting your practice. Here are 6 reasons why healthcare businesses and providers should do email marketing.
Learn more here https://socialspeaknetwork.com/6-ways-healthcare-businesses-can-benefit-from-email-marketing/