November 25, 2020
The holiday season isn’t just important for retail businesses, it is also a great time for healthcare providers to revamp their digital marketing strategies. Most people who have put off elective procedures are now scrambling to slip in final treatments and appointments before the year ends. Since they are typically seeking non-urgent care, they have the luxury of shopping for healthcare. By staying active on social media, you stay on top of mind.
There are many ways you can promote your practice to reach these patients in the coming weeks. Hopefully, these holiday marketing tips will help you get your gears turning and start driving results your way.
- Festive social media content
- Film a holiday marketing video
- Holiday email marketing
- Host a social media contest
- Invite your audience to submit their New Year’s Goals
- Give back to the community
Read the full blog at:
November 18, 2020
Today we are going to be talking about website security. This includes how to keep your website up-to-date, as well as what to do if you do find that you have malware on your website. We are specifically talking about WordPress websites here, and I will be sharing my screen, so if you are listening to our podcast, please head on over to socialspeaknetwork.com and check out the related blog post or over to YouTube just to watch the video. The first thing that we are going to be talking about is backups and tools to utilize for backing up and why it's important. Then we are jumping into updating your WordPress files, removing unused themes and plugins, adding a layer of security, and finally, if you've been hacked, what to do.
Read the transcript at: https://socialspeaknetwork.com/website-maintenance-and-malware-for-2021/
November 11, 2020
Instagram has grown to a whopping 1 billion monthly active users. The competition on the platform is palpable. If you’re wondering how you can shine in this overcrowded space, you’re not alone.
Growing your Instagram following organically can be a challenge, but it’s not impossible. In this blog post, we’ll share with you some foolproof ways to take your Instagram game to the next level.
November 4, 2020
Healthcare is an increasingly competitive field, and reaching new patients require a strong digital marketing strategy. One of the best ways to attract new patients is through social media marketing. Social media and healthcare are a powerful combination. It can be a key place to share breaking information, raise public awareness about health concerns, and combat misinformation. When using social media for marketing purposes, it is important to keep in mind that social media marketing is more than just creating an account and then posting updates once in a while. If you’re looking to do more with your healthcare social media marketing, we urge you to read on. Use these tips to start improving your strategy.
Learn more at https://socialspeaknetwork.com/best-practices-for-healthcare-social-media-marketing
November 2, 2020
This is our first podcast for our monthly Q&A series.
In this podcast, we will go over
- Why is it so important to do a social media audit and get rid of old accounts?
- Does blogging help your SEO and how can you find keywords/phrases to blog about?
- Why is it important to mix up your social media content?
- What are a few tools we use to make our digital marketing life a bit easier?
- Why should you be running Facebook ads, even if you feel they haven’t been successful before.
To learn more or schedule your free 30-min consultation https://socialspeaknetwork.com/
October 28, 2020
In today's blog, we walk through each social media platform, including YouTube, and mention a few organic ways you can increase your followers. Each platform is different, but it's important to understand how each of them works and how you can grow your accounts organically with a little bit of leg work! To learn more and read the full blog visit https://socialspeaknetwork.com/how-to-build-your-followers-on-social-media
October 26, 2020
We had the pleasure of interviewing Jessican Suzanne, who is a Health & Wellness Coach on a mission to help women thrive in each area of their lives. Jess shares with us challenges and successes she has had as an online coach, reaching her target market, staying connected, and growing her business.
To learn more about Jess visit her website at https://www.jessica-suzanne.com/
To learn more about Social Speak check out our website at https://socialspeaknetwork.com/
October 20, 2020
There is no denying that videos are the most engaging type of content. They bring concepts to life, captures attention, and engages viewers. But let’s face it. Creating quality video content requires a lot of time and effort. It only makes sense to maximize its potential by converting it into different content formats.
Repurposing content doesn’t just save you time and resources, it also increases reach. Ready to stretch your video content as far as it can go? We listed down some of the most effective ways to repurpose your video content.
Read the full blog at: https://socialspeaknetwork.com/6-ways-to-maximize-your-video-content/
October 7, 2020
A good email starts with a subject line that captures the recipient’s attention. It has to be engaging and interesting enough to give people a reason to open and read your email. But let’s face it. Writing a catchy, powerful subject line isn’t easy. Some don’t even give it much thought. If this is you, then you’re making a big mistake. It doesn’t really matter how valuable your message is. If your emails aren’t getting opened, then they’re not getting read. The chances of your emails being ignored are pretty high unless you have a powerful subject line. Use these tips to get your emails opened, read, and, and clicked. Learn more at https://socialspeaknetwork.com/6-tips-for-writing-email-subject-lines-that-get-opened/
September 30, 2020
We are entering the 4th quarter of 2020, and it's time to start thinking of your social media plan for 2021. In this video, we walk through the steps you need to take to lay out your plan for 2021. If you need help or would like to schedule a consultation please visit https://socialspeaknetwork.com/contact-us/