Episodes

Tuesday Mar 09, 2021
How important is video marketing? We ask the experts
Tuesday Mar 09, 2021
Tuesday Mar 09, 2021
In our most recent podcast, we interview G. the Creative Director at B.Co Agency.
With over 11+ years in design and creative visuals, I have been able to study and learn the creative industry and the impact of having proper marketing tools. With my role as the Producer and Creative Director at B.Co Agency, it is my mission to continue to study, learn and produce for companies big and small to help their clients take action! My goal is to produce visual tools that can exponentially grow the company’s byways of video marketing.
Learn more today at https://socialspeaknetwork.com/how-important-is-video-marketing-we-ask-the-experts/

Wednesday Mar 03, 2021
6 Ways to Use Pinterest for Your Healthcare Marketing Plan
Wednesday Mar 03, 2021
Wednesday Mar 03, 2021
For most people, Pinterest is nothing but a big visual search engine. It is a platform users turn to when looking for DIY projects to tackle, put-together outfits to wear, or recipes to make. But a lot of people fail to realize that Pinterest also provides a great opportunity, not only for businesses but also for healthcare providers and organizations.
Pinterest isn’t the first platform you’d think of when promoting your practice, but it can introduce your practice to a whole new audience. Plus, it can help you drive traffic to your website, generate leads, and even attract new patients. So if you’re still not using Pinterest for your healthcare practice, now is the best time to get started. Here are 6 ways to use Pinterest for your healthcare marketing plan.
Learn more at https://socialspeaknetwork.com/6-ways-to-use-pinterest-for-your-healthcare-marketing-plan

Wednesday Feb 24, 2021
Content Consistency is KING
Wednesday Feb 24, 2021
Wednesday Feb 24, 2021
We are always talking to you about planning out your content, the importance of having a content calendar, researching your keywords, and it all comes down to consistency. With digital marketing, consistency is king, and this goes hand-in-hand with your social media posts. If you are trying to grow your social networks and you Google how to increase, or how to grow your Instagram followers or your Facebook likes, one of the first things that come up is consistency.
Learn more at https://socialspeaknetwork.com/content-consistency-is-king/

Wednesday Feb 17, 2021
Tiktok 101 - 6 Tips for using Tiktok for Healthcare Marketing
Wednesday Feb 17, 2021
Wednesday Feb 17, 2021
Tiktok is a video-based social network that allows users to create and publish short videos. The app has been downloaded more than a billion times worldwide and is now considered the trendiest social media platform. Some of you might be rolling your eyes right now, thinking it’s not suited for you. Sure, it isn’t a serious platform. But as of now, it’s the social media platform with the most opportunities to go “viral.”
It provides a great opportunity for you to build a solid online presence and position yourself as an industry expert.
Read the full blog at https://socialspeaknetwork.com/tiktok-101-6-tips-for-healthcare-professionals-and-organizations/

Wednesday Feb 10, 2021
Punctuation and Grammar Tips for Digital Content
Wednesday Feb 10, 2021
Wednesday Feb 10, 2021
In this podcast, we are going to be diving into some tips and recommendations that we follow for punctuation, mechanics, and general style guides for your digital content creation.
We’ve found over the years that there are a lot of different preferences for writing styles online, and though you want your voice to reflect your brand and speak to your target market, there are some things that we consistently see businesses doing online that they potentially shouldn’t be doing.
We are focusing on websites, blogs, and social media, rather than white papers, research articles, and other technical guides. However, many of the points discussed can be brought into this type of writing, as well. Also, it is important to note that digital content does differ drastically from print, scholarly articles, and research.
Additionally, this isn’t a complete guide, but top tips to step your writing up a notch.
You can read the full blog at https://socialspeaknetwork.com/punctuation-and-writing-styles-best-practices-for-digital-content/

Wednesday Feb 03, 2021
List Building: How to Get Your First 100 Email Subscribers
Wednesday Feb 03, 2021
Wednesday Feb 03, 2021
Let’s face it. Most visitors won’t buy your products or use your services on their first visit. The majority of them are just looking around. They’re not even sure your offer is what they really need. Just because they aren’t buying anything, doesn’t mean you have to ignore them. Remember, these are potential customers or clients. And it is a good idea to capture their email address and start building a relationship with them.
How? Through their inbox. Having an email list gives you the opportunity to talk to communicate directly with your audience. You can even use it to pitch your products or services. But the question is… How do you build an email list?
Here are some tips to help you get your first 100 email subscribers. Learn more at https://socialspeaknetwork.com/list-building-how-to-get-your-first-100-email-subscribers

Wednesday Jan 27, 2021
Digital Marketing Tips for Family Practice
Wednesday Jan 27, 2021
Wednesday Jan 27, 2021
Today we are going to talk about different ideas for a family practice to build their digital marketing strategy. We will go over - being a resource, being found online, email marketing, website functionality, and lead generation. Learn more at Be a resource https://socialspeaknetwork.com/digital-marketing-tips-for-family-practice

Wednesday Jan 20, 2021
How to Leverage Facebook Groups for Your Medical Practice
Wednesday Jan 20, 2021
Wednesday Jan 20, 2021
You probably belong to at least 3 Facebook groups, right? But have you ever considered creating one for your practice? If not, then you should.
In this blog post, we’ll show you how to leverage Facebook groups for your medical practice.
Read on to discover how to use Facebook groups to support and grow your practice - https://socialspeaknetwork.com/how-to-leverage-facebook-groups-for-your-medical-practice/

Wednesday Jan 13, 2021
Local SEO for Health Centers and Businesses with Multiple Locations
Wednesday Jan 13, 2021
Wednesday Jan 13, 2021
In this podcast, we review the steps to make sure you are optimized for local searches for your business or health and wellness center with multiple physical locations.
We review:
- Creating a page specific for that location rather than having every location only listed on one page
- Adding content specific to that location on this new location page - Claiming a Google My Business profile for each location
- Adding other directory listings for the locations
- Optimizing on-page settings such as the meta description and page title
- Linking to the location page from the content created by your specialists in the blog
- Building reviews for your locations
- And More!

Wednesday Jan 06, 2021
6 Timeless Keyword Research Tips to Boost Your SEO Content Strategy
Wednesday Jan 06, 2021
Wednesday Jan 06, 2021
Keyword research can be laborious. The research process often takes hours, only to find out that just a handful of the keywords are worthwhile.
Sure, it is a time-consuming process. But it isn’t something that should be taken lightly. Why? Because SEO helps make your website more visible. And when done right, it can dictate not just the traffic you get, but whether or not that traffic converts. But how can you make the most out of your SEO keyword research?
Use these timeless keyword research tips to ensure you attract qualified traffic. Learn more at https://socialspeaknetwork.com/6-timeless-keyword-research-tips-to-boost-your-seo-content-strategy